Data Driven – Google Search Ads Mastery
Data Driven – Google Search Ads Mastery course is now available at an affordable price. You can check out directly using multiple payment gateway options. If you have any questions or need an alternative payment method, feel free to contact us.
Proof of Contents
Google Search Ads Mastery: Unlock Consistent Profits with Google Ads
Discover the Secrets to Generating Consistent Profits with Google Ads
Embark on your journey to Google Search Ads Mastery and:
Build Profitable Campaigns from Day One: Transform your Google Ads account into a profit-generating machine with expert strategies.
Unlock Low-Cost Keyword Opportunities: Uncover hidden, cost-effective keywords that maximize your advertising budget.
Boost Conversions and Cut Waste: Optimize your ad spend with proven management techniques to increase conversions and reduce unnecessary costs.
Master the “Video Game Mentality”: Apply strategic thinking to build thriving Google Ads accounts that deliver consistent results.
Section 1: Introduction to Google Ads Mastery
Introducing Google Ads Mastery and Jeff Sauer
Dive into the world of Google Ads with expert guidance from Jeff Sauer, a seasoned PPC professional.
The Game of Paid Search
Understand the competitive landscape of paid search and how to navigate it successfully.
The 10 Commandments of PPC Management
Learn the fundamental principles that every PPC manager must follow to achieve success.
Section 2: Navigating Google Ads
Creating a New Google Ads Account
Set up your Google Ads account with ease and confidence.
Creating Your First Campaign
Launch your initial campaign and set the foundation for future success.
Creating Your Initial Campaign Settings
Configure essential settings to ensure your campaigns are optimized from the start.
Navigating Your Google Ads Account
Explore the key features and tools within your Google Ads account.
Navigating Keywords, Ads, and More
Master the management of keywords, ads, and other critical elements.
Navigating Billing, Payments, and Account Settings
Understand the financial aspects and administrative settings of your Google Ads account.
Google Ads Account Administration
Learn how to manage and maintain your Google Ads account effectively.
Section 3: How Google Ads Works
Account and Campaign Structure
Understand the hierarchical structure of Google Ads accounts and campaigns.
Ad Groups, Keywords, and Ads
Discover the relationship between ad groups, keywords, and ads.
Keyword Selection and Google Keyword Planner
Use Google Keyword Planner to identify high-performing keywords.
Keyword Research Tools
Explore additional tools for comprehensive keyword research.
Keyword Selection
Learn how to select the right keywords for your campaigns.
Keyword Research – Putting it all together
Integrate your keyword research into a cohesive strategy.
Keyword Match Types
Understand the different keyword match types and how to use them effectively.
Ad Guidelines and Ad Copy Testing
Comply with ad guidelines and test ad copy to optimize performance.
Ad Copy – Text Ads Rules and Formats
Learn the rules and formats for creating effective text ads.
Ad Copy in Google Ads
Craft compelling ad copy that drives clicks and conversions.
The Ad Auction
Understand how the Google Ads auction works and how to optimize your bids.
Quality Scores
Improve your Quality Scores to enhance ad performance.
Ad Extensions
Utilize ad extensions to provide additional information and increase click-through rates.
Location and Language Targeting
Target specific locations and languages to reach your ideal audience.
Billing Options
Explore the various billing options available in Google Ads.
Mobile and Device Targeting
Optimize your campaigns for mobile and different device types.
Seeing Your Ads on Google
Learn how to monitor and analyze where your ads appear on Google.
Section 4: Earning a Positive Return on Investment
PPC Strategies
Implement effective PPC strategies to maximize your ROI.
PPC Metrics
Track and analyze key PPC metrics to measure performance.
PPC Metrics Inside Google Ads
Use Google Ads’ built-in tools to monitor and optimize your campaigns.
Tools of the Trade
Leverage essential tools to enhance your PPC management.
Competitive Research Tools
Analyze competitors and gain insights to outperform them.
Top PPC Tools
Discover the best PPC tools to streamline your workflow.
Google Client Manager Accounts
Learn how to manage multiple client accounts with Google Client Manager.
Conversion Tracking
Set up conversion tracking to measure the effectiveness of your campaigns.
Earning a Positive ROI
Implement strategies to ensure a positive return on investment.
Bid Optimization
Optimize your bids to achieve the best possible results.
Bid Strategies in Google Ads
Explore different bid strategies and choose the right one for your campaigns.
Account Performance Optimization
Continuously optimize your account to improve performance.
Google Ads Budget Calculator
Use the Google Ads Budget Calculator to determine the right budget for your campaigns.
Quick Google Ads Account Audit
Conduct a quick audit of your Google Ads account to identify areas for improvement.
Section 5: The Business of PPC
How to Get Compensated for Your Work?
Explore different compensation models for PPC professionals.
Working with/at a PPC Management Agency
Learn the ins and outs of working at or with a PPC management agency.
Having a Representative with Google
Understand the benefits of having a Google representative for your account.
PPC Contracts
Draft and negotiate PPC contracts to protect your interests.
An Insider’s Guide to Becoming a PPC Specialist
Follow expert advice to become a successful PPC specialist.
Section 6: Google Ads Certification Exams
Becoming Google Ads Certified
Prepare for and pass the Google Ads certification exams.
Google Ads Fundamentals Exam
Study for the Google Ads Fundamentals exam to demonstrate your knowledge.
Google Search Advertising Exam
Take the Google Search Advertising exam to showcase your expertise in search campaigns.
Section 7: Additional Google Ads Campaign Formats
Google Display Network
Explore the Google Display Network and how to create effective display campaigns.
Google Shopping Campaigns
Learn how to set up and optimize Google Shopping campaigns for e-commerce success.
Salepage: https://datadrivenu.com/programs/google-ads-mastery/
Delivery Policy
When will I receive my course?
You will receive a link to download/view your course immediately or within 1 to 24 hrs. It may takes few minutes, also few hours but never more than 24 hrs. Due to different time zone reasons.
How is my course delivered?
We deliver courses through Google Drive or Telegram. Once your order is complete, you?ll receive an email with a Google Drive or Telegram channel access link to view/download the course.
In case you submit a wrong email address, please contact us to resend the course to the correct email.
Where can I find my course?
Upon completing your order, a link to download or access the course will be sent to your email. Alternatively, you can find it in the ‘My Account’ download section.
If you do not see it there, please share a screenshot of your order and payment with me on Telegram at @ bossallcourses_bot to ensure prompt assistance. I am highly responsive on Telegram.
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