Molly Pittman – Smart Social Media
Molly Pittman – Smart Social Media course is now available at an affordable price. You can check out directly using multiple payment gateway options. If you have any questions or need an alternative payment method, feel free to contact us.
WHAT YOU’LL LEARN:
On-demand Training with Laura Palladino
13 sessions of in-depth training videos and how-to tutorials and Q&A recordings
5-step ICOSA Framework for planning, launching, and monetizing social media campaigns
Resource library of step-by-step worksheets and fill-in-the-blank templates
4 guest instructors who are experts in their field
BONUS #1: Ambassador Blueprint ($397 value)
BONUS #2: Zipify Pages – 2-month Membership ($194 value)
SESSION 1
Think Like a Social Media Manager
COURSE VIDEOS
Welcome to Train My Social Media Manager
How to Think Like a Social Media Manager
SaaS I.C.O.S.A. Walkthrough (Zipify Apps)
Ecommerce I.C.O.S.A. Walkthrough (BOOM!)
Info Product I.C.O.S.A. Walkthrough (Smart Marketer)
Session 1 Q&A and Feedback
SESSION 2
Forging Your Brand Identity
COURSE VIDEOS
Forging Your Brand Identity, with Ezra Firestone
Session 2 Q&A and Feedback
RESOURCES
Brand Identity Worksheet
SESSION 3
Finding Your Customer Avatar
COURSE VIDEOS
Why Customer Avatars Are Key for Social
How Do I Find My Avatar?
Getting Into the Mind of Your Avatar
Transformation Grid
Session 3 Q&A and Feedback
RESOURCES
Customer Persona Example from BOOM!
The Customer Persona Canvas
Customer Avatar Questionnaire
The Transformation Grid
SESSION 4
Setting Social Media Goals
COURSE VIDEOS
Setting Social Media Goals
Facebook Walkthrough
Instagram Walkthrough
YouTube Walkthrough
Which Advertising Platforms Should I Use?
Session 4 Q&A and Feedback
RESOURCES
Goal Setting, Achieving & Measurement Worksheet
SESSION 5
Content Strategy & I.C.O.S.A.
COURSE VIDEOS
Content Strategy & The I.C.O.S.A. System
Session 5 Q&A and Feedback
SESSION 6
Content Ideation
COURSE VIDEOS
ICOSA Deep Dive: Ideation
Agora Walkthrough
Evaluating Content Performance with Google Analytics
Session 6 Q&A and Feedback
RESOURCES
The Content Grid
The Content Marketing Funnel
SESSION 7
Content Creation
COURSE VIDEOS
ICOSA Deep Dive: Creation
Video Formulas
Video Gear
Blog Process, with Colleen Taylor
Editing for Consumption, with Russ Henneberry
Visual Systems, with Alison Matheny
Video Content Formulas, with Ezra Firestone
Session 7 Q&A and Feedback
RESOURCES
Template: Blog Post, Email & Social
Video Gear Order List
Headline Formulas
SESSION 8
Content Optimization
COURSE VIDEOS
ICOSA Deep Dive: Optimization
IGTV: Resizing
Creating Quote Images
IGTV: Converting Horizontal Video to Vertical
Session 8 Q&A and Feedback
SESSION 9
Content Syndication
COURSE VIDEOS
ICOSA Deep Dive: Syndication
How To Upload A Video To YouTube
How To Upload A Video To Facebook
Pinterest Pin Tutorial
IGTV: Uploading Tutorial
How To Upload To Instagram Stories
Session 9 Q&A and Feedback
SESSION 10
Content Amplification
COURSE VIDEOS
ICOSA Deep Dive: Amplification
Amplifying a Blog Post Via Email
Session 10 Q&A and Feedback
SESSION 11
Content Data & Analysis
COURSE VIDEOS
ICOSA Deep Dive: Analysis & Re-ICOSA
Engagement Data in Facebook Creator Studio
Analyzing Content Performance in Google Analytics
Looking at Post Data in Agora Pulse and Klaviyo
Session 11 Q&A and Feedback
SESSION 12
Customer Communication
COURSE VIDEOS
Handling Customer Feedback / Protecting Your Brand’s Reputation
Session 12 Q&A and Feedback
RESOURCES
Responding on Social: Macro Examples
SESSION 13
Giveaways
COURSE VIDEOS
Giveaways
Social Contests
Session 13 Q&A and Feedback
RESOURCES
Giveaway Rules
Giveaway Checklist
Related
Delivery Policy
When will I receive my course?
You will receive a link to download/view your course immediately or within 1 to 24 hrs. It may takes few minutes, also few hours but never more than 24 hrs. Due to different time zone reasons.
How is my course delivered?
We deliver courses through Google Drive or Telegram. Once your order is complete, you?ll receive an email with a Google Drive or Telegram channel access link to view/download the course.
In case you submit a wrong email address, please contact us to resend the course to the correct email.
Where can I find my course?
Upon completing your order, a link to download or access the course will be sent to your email. Alternatively, you can find it in the ‘My Account’ download section.
If you do not see it there, please share a screenshot of your order and payment with me on Telegram at @ bossallcourses_bot to ensure prompt assistance. I am highly responsive on Telegram.
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