Molly Pittman – Smart Social Media

Molly Pittman – Smart Social Media course is now available at an affordable price. You can check out directly using multiple payment gateway options. If you have any questions or need an alternative payment method, feel free to contact us.

Molly Pittman – Smart Social Media | 17.5 GB
WHAT YOU’LL LEARN:
– On-demand Training with Laura Palladino
– 13 sessions of in-depth training videos and how-to tutorials and Q&A recordings
– 5-step ICOSA Framework for planning, launching, and monetizing social media campaigns
– Resource library of step-by-step worksheets and fill-in-the-blank templates
– 4 guest instructors who are experts in their field
– BONUS #1: Ambassador Blueprint ($397 value)
– BONUS #2: Zipify Pages – 2-month Membership ($194 value)
SESSION 1
Think Like a Social Media Manager
COURSE VIDEOS
– Welcome to Train My Social Media Manager
– How to Think Like a Social Media Manager
– SaaS I.C.O.S.A. Walkthrough (Zipify Apps)
– Ecommerce I.C.O.S.A. Walkthrough (BOOM!)
– Info Product I.C.O.S.A. Walkthrough (Smart Marketer)
– Session 1 Q&A and Feedback
SESSION 2
Forging Your Brand Identity
COURSE VIDEOS
– Forging Your Brand Identity, with Ezra Firestone
– Session 2 Q&A and Feedback
RESOURCES
– Brand Identity Worksheet
SESSION 3
Finding Your Customer Avatar
COURSE VIDEOS
– Why Customer Avatars Are Key for Social
– How Do I Find My Avatar?
– Getting Into the Mind of Your Avatar
– Transformation Grid
– Session 3 Q&A and Feedback
RESOURCES
– Customer Persona Example from BOOM!
– The Customer Persona Canvas
– Customer Avatar Questionnaire
– The Transformation Grid
SESSION 4
Setting Social Media Goals
COURSE VIDEOS
– Setting Social Media Goals
– Facebook Walkthrough
– Instagram Walkthrough
– YouTube Walkthrough
– Which Advertising Platforms Should I Use?
– Session 4 Q&A and Feedback
RESOURCES
– Goal Setting, Achieving & Measurement Worksheet
SESSION 5
Content Strategy & I.C.O.S.A.
COURSE VIDEOS
– Content Strategy & The I.C.O.S.A. System
– Session 5 Q&A and Feedback
SESSION 6
Content Ideation
COURSE VIDEOS
– ICOSA Deep Dive: Ideation
– Agora Walkthrough
– Evaluating Content Performance with Google Analytics
– Session 6 Q&A and Feedback
RESOURCES
– The Content Grid
– The Content Marketing Funnel
SESSION 7
Content Creation
COURSE VIDEOS
– ICOSA Deep Dive: Creation
– Video Formulas
– Video Gear
– Blog Process, with Colleen Taylor
– Editing for Consumption, with Russ Henneberry
– Visual Systems, with Alison Matheny
– Video Content Formulas, with Ezra Firestone
– Session 7 Q&A and Feedback
RESOURCES
– Template: Blog Post, Email & Social
– Video Gear Order List
– Headline Formulas
SESSION 8
Content Optimization
COURSE VIDEOS
– ICOSA Deep Dive: Optimization
– IGTV: Resizing
– Creating Quote Images
– IGTV: Converting Horizontal Video to Vertical
– Session 8 Q&A and Feedback
SESSION 9
Content Syndication
COURSE VIDEOS
– ICOSA Deep Dive: Syndication
– How To Upload A Video To YouTube
– How To Upload A Video To Facebook
– Pinterest Pin Tutorial
– IGTV: Uploading Tutorial
– How To Upload To Instagram Stories
– Session 9 Q&A and Feedback
SESSION 10
Content Amplification
COURSE VIDEOS
– ICOSA Deep Dive: Amplification
– Amplifying a Blog Post Via Email
– Session 10 Q&A and Feedback
SESSION 11
Content Data & Analysis
COURSE VIDEOS
– ICOSA Deep Dive: Analysis & Re-ICOSA
– Engagement Data in Facebook Creator Studio
– Analyzing Content Performance in Google Analytics
– Looking at Post Data in Agora Pulse and Klaviyo
– Session 11 Q&A and Feedback
SESSION 12
Customer Communication
COURSE VIDEOS
– Handling Customer Feedback / Protecting Your Brand’s Reputation
– Session 12 Q&A and Feedback
RESOURCES
– Responding on Social: Macro Examples
SESSION 13
Giveaways
COURSE VIDEOS
– Giveaways
– Social Contests
– Session 13 Q&A and Feedback
RESOURCES
– Giveaway Rules
– Giveaway Checklist
Homepage:Code:https://landing.smartmarketer.com/pages/smart-social
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